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Department : Marketing
Teaching Professor
Campus de Cergy
Contact
Diplomas
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1978 : MSc in Management (ESSEC Business School, France)
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1976 : Maîtrise in Economic Sciences (Université Paris-Nanterre, France)
Career
Full-time academic appointments
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1992 - Present : Teaching Professor (ESSEC Business School, France)
Other Academic Appointments
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1986 - 1990 : Head of the Marketing Department (Reims Management School, France)
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1984 - 1986 : Lecturer in Marketing (Reims Management School, France)
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2015 - 2016 : Other (ESSEC Business School, France)
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2007 - 2014 : Other (ESSEC Business School, France)
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2000 - 2007 : autre (ESSEC Business School, France)
Professional appointments
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1978 - 1984 : Product Manager in charge of marketing strategy for "La maison du Café," France's second largest selling coffee brand (Douwe Egberts, France)
